The campaign site
32 days. A new game every sunrise.
leebricesunriser.comLive now on a staging address until the domain is pointed. The link above opens it.
The run, on a phone
Every morning is a different page
Screenshots of the working site, not mockups. The song, the date, the day number and the sun's height all move on their own at 6:00 AM Central. Nothing is scheduled by hand.
The game
One tap out, and it's tagged
Tunespeak runs the games and owns the entries. There's no embed product, and entry needs a Tunespeak login plus a social sign in, which don't work inside an iframe. So the game is a link out, and the fan sees a visual jump. Better known now than at launch.
Send one campaign URL, or 32 if each day is its own. Both work. The official rules link then appears by itself, worked out from that URL.
| What the link carries | |
|---|---|
| utm_source | sunriser-site |
| utm_content | day-12, so their reporting can tell you which morning drove it |
The page on the right is a live Tunespeak campaign for a different artist, shown so you can see the shape of it. It's not Lee's campaign.
The store never closes
Every way to save it is already live
A fan who comes for the game can save the record in one tap, in the same visit, on the platform they already use.
The full 32 song tracklist sits on the page with 30 second previews that play in place. No handoff, no new tab, no lost session.
A pre-add link rides the top bar on every screen, so the ask is never more than a thumb away.
Curb Records · 32 songs · October 2, 2026
What lands every morning
Daily reports
Sessions, how far down people read, whether they reached the prize, time on page, how many came back, and one row for every morning of the run, so a reveal day can be held up against a known single.
It never presents a tap as a completion. Anything that sends a fan to Tunespeak or a streaming service is recorded as a hand off. Entries, logins and finished pre-saves are their numbers, and the report says so.
A campaign with no data reports as empty, in words, rather than drawing a chart of zeros that looks like a measurement.
Sample figures, so the shape is visible before the run starts.
Promo, built and ready
Sixteen assets from the same sunrise
Made from the site's own photography, lockup and gold, so a post looks like the page it points at. Six seconds, silent, H.264 yuv420p at every platform's spec. Three sets: launch, a daily template, release day. The daily template won't print an unannounced title, so a scheduled post can't get ahead of the reveal.